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Women's
Eyeglasses
Men's
Eyeglasses
Kids
Eyeglasses
Transitions®
Blue-violet
Light
Black Friday is here!
Up to $60 off prescription eyewear
Women's
Sunglasses
Men's
Sunglasses
Kids
Sunglasses
Polarized
Prizm™ Polarized
Black Friday is here!
Up to $60 off prescription eyewear
Yours truly, Vogue Eyewear
Unapologetically you, one frame at a time with Vogue Eyewear’s Fall/Winter ‘24 collection.
Black Friday deals on
prescription glasses
Black Friday is here!
Up to $200 off an annual supply of contact lenses or up to $75 off a 6-month supply.
Use your benefits at TargetOptical
Choose from a wide range of frames, lenses and designer
brands
Comprehensive digital eye exams
Shop online from anywhere
Convenient store locations and hours of operation
Your benefits expire soon.
Use them now!
Applying your insurance online or in store is easy! Save
up to 80% on your favorite frames with your benefits.
Check your insurance eligibility
We accept most major insurance plans. Simply search for yours from the panel below. Learn more about insurance
STEP 1 / 2 Select your carrier
We also accept out-of-network plans
If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
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You may also use out-of-network benefits at Targetoptical.com for most other vision insurance companies, like VSP. You can submit the claim form directly to your insurance company. Download the form
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| Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
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See what’s trending this Black Friday
Eyeglasses
Sunglasses
Contact lenses
Ray-Ban
0RX5154
$210.00
$349.00
$289including lenses
Oakley
0OX8163
$176.00
$349.00
$289including lenses
Ralph
0RA7158U
$133.00
$199.00
$179including lenses
Armani Exchange
0AX3077
$131.00
$199.00
$179including lenses
Vogue Eyewear
0VO5356
$121.00
$199.00
$179including lenses
Ray-Ban
0RX5387
$166.00
$349.00
$289including lenses
Oakley
0OX8163
$176.00
$349.00
$289including lenses
Ray-Ban
0RB2132
$168.00
$359.00
$299including lenses
Scuderia Ferrari
0FZ6001
$155.00
$359.00
$339including lenses
Ray-Ban
0RB4171
$186.00 $130.20 30% Off
Oakley
0OO9188
$202.00
$429.00
$369including lenses
Ralph
0RA5298U
$130.00
$169.00
$149including lenses
Oakley
0OO9242
$205.00
$429.00
$369including lenses
Ralph
0RA5315U
$90.00
$169.00
$149including lenses
ACUVUE OASYS® 1-Day with HydraLuxe™ Technology, 90 pack
Johnson & Johnson
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $126.99 per box
1-DAY ACUVUE® MOIST, 90 pack
Johnson & Johnson
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $93.99 per box
PRECISION1®, 90 pack
Alcon
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $95.99 per box
ACUVUE OASYS® with HYDRACLEAR® PLUS Technology, 24 pack
Johnson & Johnson
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $196.99 per box
DAILIES TOTAL1®, 90 pack
Alcon
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $129.99 per box
PRECISION1® For Astigmatism 90 Pack
Alcon
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $114.99 per box
Biofinity, 6 pack
CooperVision
${{retailPrice}}${{unitPrice}} per box{{percentageDiscount}}% Off $57.99 per box
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Buy your prescription glasses in 3 easy ste
1
Choose your brand
Pick your frame from our wide range of brands, separated into four starting price points to fit every budget.
2
Select your lenses
Choose from a variety of lens packages which include different lens thickness, treatments, and add-ons.
3
Proceed to checkout
Complete your purchase, and see your savings! Finding your perfect pair for less has never been easier.
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Is it time for
an eye exam?
Whether you need a prescription or are
due for an update, our Independent Doctors are here for all your vision needs!
Schedule your
comprehensive eye exam with them today. Discover more
Dr. Ryan Smedley
An Independent Optometrist discussing contact lenses and the importance of annual eye exams.
Dr. Shannon Joseph
An Independent Optometrist discussing the need for sun protection and how to find the right lenses.
Hiba Dahdouli
A Licensed Optician explaining the patient care process and how to use existing prescriptions.
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Our lenses
Level up your lenses based on your lifestyle needs. Discover more
Blue-Violet light filtering
Clear lenses with blue-violet light filtering technology designed for digital and outdoor lifestyles.
Prescription sun
Classic sun lenses are perfect for those who want iconic style and vision.
Light responsive
Lenses that adapt to changing light conditions, darkening outdoors and fading back to clear indoors.
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Still looking? Discover more below
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD rulerPaying in installments
Want to spread out the cost of your order with Target Optical?
Select ‘Affirm’ or ‘Afterpay‘ as
your payment method at checkout
to pay in interest-free installments, with no hidden fees.
With Affirm, pay in 4 interest-free installments every 2 weeks or you can pay over time with monthly payments over 3, 6 or 12 months. Payment options are offered by Affirm, are subject to an eligibility check, and may not be available in all states. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.
With Afterpay, make 4 interest-free* payments every 2 weeks or you can pay over time with monthly payments spread over 6 or 12 months**. *You must be over 18, a resident of the U.S. and meet additional eligibility criteria to qualify. Late fees may apply. Eligibility criteria apply. See www.afterpay.com for more details. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license. © 2020 Afterpay US **Loans through the Afterpay Pay Monthly program are underwritten and issued by First Electronic Bank, Member FDIC. Loans are subject to credit check and approval and are not available to residents of Hawaii, New Mexico, West Virginia and Nevada. Click here for complete terms.